There’s a new kid in town!

OTA developed the name and brand design for NEO Kids, Northeastern Ontario’s hub for specialized children’s care. The design is a warm sub-brand of the main corporate branding of Health Sciences North, Greater Sudbury’s one-site hospital. The brand will promote an uplifting and caring environment and has already captured the hearts of many! Like all brand projects undertaken by OTA, a supporting visual standards guide was prepared and supplied to the client so that it could be effectively managed across many platforms. Commissioned by Health Sciences North.