Focusing on children.
Discovery Early Learning & Care is a not-for-profit charitable organization dedicated to providing children and families with opportunities to learn through relationship building, collaboration, inquiry and play. We were tasked to develop a brand that encompasses the four foundations of developing healthy children - belonging, engagement, well-being, and expression. The result is a colourful and playful brand that reflects these four foundations and always keeps children as the central focus. Like all brand projects undertaken by OTA, a supporting visual standards guide was prepared and supplied to the client so that it could be effectively managed across many platforms.